Search Engine Optimization
SEO or search engine optimization is combination of science and art. When you put any keyword in search engine and from millions of search results, few fortunate web sites will be listed in first few pages, it is search engine optimization. We have expertise in optimisation of your web site for top search engine ranking. A reliable search engine optimization company offers you complete SEO solutions including pre optimisation report, keyword research, analysis of competitors website, tag optimization.Search Engine Marketing
Internet marketing includes search engine marketing through website submission to all leading search engines and directories. We a search engine marketing company offers search engine marketing services by SEM experts for the success of your online business. Our tailor made search engine marketing package also includes PPC, trade lead posting, directory submission, country specific search engine submission.Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Typically, the higher a site's "page rank" (i.e, the earlier it comes in the search results list), the more visitors it will receive from the search engine. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.
As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.
The acronym "SEO" can also refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems and shopping carts that are easy to optimize.
Another class of techniques, known as black hat SEO or Spamdexing, use methods such as link farms and keyword stuffing that degrade both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ these techniques in order to remove them from their indices.
