Monday, June 1, 2009

Google Cash Spam Policy


If you reached our website as a result of a SPAM email: Please help me fight SPAM. SPAM is a serious problem on the Internet. Please help me in finding the spammer that contacted you. Please forward a copy of the spam email you received to: spamcomplaint@googlecash.com I will take every legal recourse possible against them. Please understand that spammers often promote legitimate websites like this one, in an attempt to receive affiliate fees for referred sales. Even the largest websites like ebay.com, and Amazon.com have to deal with this problem. If you forward the email to me, I can track down the spammer through their affiliate link, and immediately have them removed from my affiliate program. My affiliate program is run through a third party that has very strict anti-spam rules. Once notified they will immediately terminate the affiliates membership and they will receive no commissions on sales made. This works well in stopping the spam, as once they are removed and will not receive their pay, they stop! So please forward me the email and I can stop them instantly. SPAM Policy GoogleCash.com does not use or tolerate SPAM! Any affiliate that uses SPAM to promote "Google Cash" will be immediately and forever removed from the affiliate program and will not receive commissions on any sales made.

Three Clicks to Spam: Google’s Hypocritical Link Selling Policy

Bloggers are buzzing this morning about Google (Google reviews)’s most recent updates to Page Rank, the system that determines how much weight your site gets in its index. Many popular blogs have seen their rank (which is on a scale of 0-10) take dramatic hits, with some reportedly even falling from PR7 to PR4 (Andy Beard has a good list of those effected). This is a very big deal; many of these sites depend on search traffic and the credibility a high page rank brings to keep their business of selling ads afloat, and a drop in score can significantly lower the flow of visitors.

For Google’s part, the reason these sites are being slammed is because the company’s policy tells web publishers to “avoid links to web spammers or “bad neighborhoods” on the web.” Do some of the effected blogs sell links to such sites? Perhaps; we’ll let these folks defend themselves and their practices. But the real story is the hypocrisy of Google enforcing this policy on third-party publishers, when within their own engine they profit immensely by selling ads to spammers and so-called “bad neighborhoods.”

Here’s an example of just how easy it is to find link spam in Google’s sponsored listings. First, do a search for “low cost airfare,” and then follow this path:

1. Go to page 3 of results. Under “Sponsored Links” click the link for CheapAirfareWorld.com

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2. Arrive at CheapAirfareWorld.com. Click “lowest airfare.”

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3. If the resulting page isn’t a web spammer/bad neighborhood, I don’t know what is. The page is nothing but sponsored links.

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The truth of the matter is that Google makes a good deal of money by allowing spammers to buy AdWords. These spammers in turn make money by creating pages with no value added content and instead using schemes to get people clicking paid links. Often, these paid links are AdSense, which puts even more money in Google’s pocket. If bloggers are selling links directly to such people, they are in turn taking money directly away from Google, which, as a $200 billion corporation, isn’t something Google is likely to be too happy about.

However, versus some of the companies Google allows to advertise in its search engine, many of those taking a Page Rank hit are producers of great content, and it’s a total shame that this policy might ultimately drive them out of business. As the buzz grows over this, it will be interesting to see what kind of response Google has to offer.

How to Report Spam to MSN

To report search engine spam to MSN, use the form on their website.

Have you seen any search engine spam lately? Instead of submitting spam reports to each engine, you can also simply submit a spam report through SEOToolSetTM.

NOTE: If you have seen one of our Certified Analysts or Organizations engaging in spam practices, please report the spam violation through a Certified Spam Report so we can conduct a spam audit of their practices as soon as possible.

How MSN Defines Spam

MSN Search has recently added content guidelines to their website, explicitly stating that the MSNBot will see the following techniques as search engine spam:

  • Stuffing pages with irrelevant keywords in order to increase a page’s keyword density, including ALT tag stuffing.
  • Using hidden text or links.
  • Using techniques such as creating link farms to artificially increase the number of links to your page.

Also, in an e–mail announcing the second preview release of the new MSN search, Microsoft mentioned cloaking and having duplicate content on multiple domains as things that will lead your site to being penalized or removed from the MSN Search index.

How to Report Spam to Teoma / Ask Jeeves

To report search engine spam to Ask Jeeves or Teoma, e-mail them at jeeves@askjeeves.com

How Teoma / Ask Jeeves Defines Spam

One of the most definitive sources of the Teoma / Ask Jeeves spam policy is on their Site Submission Terms page. Among the techniques that will keep you from being ranked are:

  • Having deceptive text
  • Having duplicate content
  • Having metadata that does not accurately describe the content of a web page
  • Including off-topic or excessive keywords
  • Fabricating pages to lead users to other web pages
  • Showing different content than the spidered pages to users
  • Using intentionally misleading links
  • Using self linking referencing patterns
  • Misusing affiliate or referral programs

How to Report Spam to Yahoo!

If you find a site that is spamming in Yahoo!, you can report the spam through a form on their website.

NOTE: In addition to reporting spam, you can also report copyright violations to Yahoo!. To request that they remove any content published in violation of copyright protection, e-mail them at copyright@yahoo-inc.com.