Are you a local business owner with a website targeting a specific city or region? Increasing local web traffic to your site should be at the top your list of priorities. Increased web traffic means more business for your site and ultimately more money in your pocket. Here are a few things to remember when trying to attain more web traffic through geo targeted content.
You hear it all the time; content is king. It seems like a simple task to put fresh content on your site but just any content won’t do. It’s important to have keyword rich content that is engaging, interesting and purposeful.
Finding relevant keywords should be your first focus. Research what keywords are good for your business and implement them into some good content. Try to stay away from one word phrases as those make it more difficult for you to obtain a higher ranking. Focus on what words you would like to be known for and elaborate on them until you find some highly searched combinations that will specifically target your business and its goals.
Once you have found some solid keywords that represent your business it’s time to put them into writing. Creating good content is much more than slathering keywords all over the place as it seems as though this is what the search engines want but it’s actually the exact opposite. Overstuffing articles with keywords does 2 things:
1. Causes search engines to deem your articles as spam and hurts your ranking.
2. Deters online users from reading because content is irrelevant and awkward.
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